Panorama and Development Prospect of Japanese Automobile Modification Industry

In recent years, with the saturation of the Japanese automotive market and the increase in consumer demand for automotive personalization, the automotive modification industry has gradually risen in the Japanese market. Car modification is no longer just a luxury, but an important industry that drives consumption, innovation, and employment. According to a market survey, the market size of Japan’s automobile modification industry has accumulated to 2.5 trillion yen, and this number is still growing. There are a variety of vehicle modifications, including body styling modifications, power modifications, chassis modifications, audio modifications, interior modifications, and so on. These modification projects can not only meet the personalized needs of consumers, but also improve the performance and safety of vehicles. In terms of power modification, the current development trend is electrification. With the popularization of environmental awareness, consumers’ demand for electric vehicles is increasing. The electric vehicle modification industry has also ushered in rapid development. According to statistics, in 2019, the scale of Japan’s electric vehicle modification industry has reached about 29 billion yen. Moreover, with the application of 3D printing technology, the legitimacy of the automotive modification industry will be higher and the market prospects will be broader. In the entire automotive modification industry, audio modification is also a very important project. Young Japanese people are passionate about music and pursuing sound effects, so audio modification is popular in the Japanese market. Some manufacturers even upgrade consumers’ audio systems to guide car users to upgrade their models. In addition to the modification market, the second-hand car market is also an important component of the Japanese automotive industry. Currently, there are few low-cost second-hand cars available domestically, and the prices are generally high. Therefore, competition in this field is also increasing. Many car modification companies have also begun to engage in the second-hand car business to broaden the market. In short, the automotive modification industry in Japan is booming, with various modification projects providing consumers with more choices and fun, as well as creating more business opportunities for the entire automotive industry.